Leadership

Inside our agency, each employee leads with its own skills and values. Most of them are shared amongst our entire team. Our managers are the people that safeguard autonomy, creativity, and responsibility for all members of the WaveCrest team.

Andreea Copaciu

Country Manager

With experience in the Martech world, Andreea is a believer in the compounding power of talent mixed with technology.

Andrei Pantea

Chief Technical Officer

Andrei manages the digital transformation of the agency with the DNA of a field marketer turned full stack developer.

Madalina Badea

Head of PM

Working both on local and international projects, Madalina helps the team meet the deadlines, on budget and on scope.

Catalin Lusor

HR Director

In a business of services for people delivered through people, Catalin puts the highlight on the people which help brands serve people.

Camelia Carstea

Chief Financial Officer

Camelia leads the team that keeps the checks & balances balanced & in check and the checks flowing consistently & predictably.

Ioana hojda

Field National Manager

A field person by heart, Ioana manages distributed teams and crisscrosses the country from north to south and east to west.

Marinela Margarit

Client Service Manager

Having started as a brand endorser, Marinela understands perfectly how to marry brands objectives with consumers’ aspirations.

Selena Gubavu

Client Service Manager

With 15 years of experience in brand activation, Selena's entrepreneurial approach is dedicated 100% to customer success

Adela Dascalu

Client Service Manager

A noteworthy prodigy, Adela safeguards clients’ interests as fiercly as our merchandisers safeguard our clients' shelves.

Laurentia Macovei

Head of HR Center

Laurentia leads the staffing team that makes all projects go round and ensures that well trained colleagues are never in short supply.